Module 2 Project Wrap-up

This post will be updated on the 30th with any new information about my project.

It’s the last week of my portfolio project marketing my poetry collection.

I got my copies of Inside a Writer’s Head in the mail before expected, and I’ve sold three copies. I set up my sale page to direct people to last Wednesday, but haven’t gotten any sales through it yet.

I sold a copy to my boyfriend, my local library, and some long-time friends of mine. I’m sending a copy to Jacob Beman as a thank you for designing the cover.

I’m expecting more sales after I announce the giveaway winners, because every entrant is getting a coupon code for my sale page. If you haven’t entered and want a chance to get the ebook for free, check out the giveaway page. It explains how to get four different entries to maximize your chances of winning.

The main video this week is a reading of some poems from the collection. I’m editing the two short videos I made reading related poems today. They will be up by the end of the month for sure, but I’ll be working on getting them out today.

I started my Instagram at the beginning of the month. In that time I’ve gained 47 followers. I’ve posted once a day every day.

On Twitter:

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On Facebook:

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I posted every day on Facebook and Twitter as well. I shared the images from Instagram and most days I also shared my blog post for the day. This week that was poems from Inside a Writer’s Head.

At the end of this month I will have created 6 Youtube videos, hit 61 straight days of blogging, run a giveaway, increased my social media presence, and sold 3+ copies of Inside a Writer’s Head.

I structured my week fairly loosely. I created the blog post(s) for the week first, as they would serve as a base for the video(s). For most of the month, I didn’t plan my Instagram posts, and read through my poems to choose lines for the images every morning. This last week I had already selected which poems were going on my blog, so I shared those on Instagram, Facebook, and Twitter to tie everything together.

I typically spent 2-3 days shooting and editing video. It could have taken less time, but devoting time around my job it took that time. Some of the videos took less time, because I had less video to edit before it was done, but one week the video was 17 minutes to start, and one of my videos reading poetry was initially around 20 minutes.

I really learned how to make a single, coherent, focused product through video making and through the daily blogging exercises I’ve been doing. I have to keep a video focused on the topic of that video. I have to keep a blog post focused on the topic for that blog post. To do that, I have to center myself and my thoughts on that topic and focus myself on it so I produce content that stays with my chosen theme.

Next month is the writing month in Praxis, so I will continue my daily blogging. I also plan on running another giveaway, this time with more possible prizes including the Inside a Writer’s Head ebook, a pdf of my novella The Diary of Kaashif Sarwan, coupon codes for the poetry collection, the bonus content, and maybe another mystery prize. I’ll also continue making at least one video/week.

Module 2, Week 3 Project Update

This week has been the most problem-free so far, but still had its challenges.

I mentioned in my first project update that I had problems with my proofs from BookBaby. I actually found a new problem in the new proofs they sent me.

I had written the acknowledgements before I knew who was designing the cover for Inside a Writer’s Head. I thought I’d be working with Alexandra Wagner, so I wrote her name in. I ended up working with Jacob Beman, as I’ve mentioned. That was great and I shared that information. But I forgot to update the acknowledgements.

I noticed that it was wrong and had to message the BookBaby support team to figure out how to resolve it. I submitted a new book file, and they agreed to fix that one mistake in the ebook for me. They have a fee for additional changes or for submitting a new file, but they made an exception because it was just one mistake.

I got my new design proofs back, and I should get the books I ordered by the end of the month. I’m still not entirely sure when the ebook will be available for sale, though.

Last week I had the idea of running a giveaway of the collection. I acted on that the day after having the idea and posted about it on Instagram. I made it possible for any person to have three changes to win, one from each social media platform I’m on — Facebook, Twitter, and Instagram. To enter people have to like and share the post and follow my account on that platform. Then I send them their entry number(s) as a direct message.

Right now I’m tracking entries in a spreadsheet recording the person’s username, the platform(s) entered on, and their entry number(s). I also expanded the possible entries to my blog and pinned the post with the explanation of how to enter each way. So far only four people have entered. I’m trying to keep talking about it so people will be more likely to see it and enter. I mention it in my photo posts with poetry quotes on them.

I’m not sure if my audience is currently too small to run a successful giveaway or if people don’t care or both. That’s something I’ve noticed about my project. Because I’m just starting out building my platform and interacting with people on social media and sharing my work more, I have a small audience and very little incoming interaction. 26 people like my Facebook page, 27 people follow me on Twitter, and 41 people follow me on Instagram. I get the most interaction on Instagram, but I feel more limited by the necessity of images. I need to practice creating photos for my blog posts in order to promote them on Instagram as well.

I’ve realized during this project and from the Praxis Wednesday last week that I’m really building my creative brand. I initially wanted to sell my poetry collection, but it’s not available yet. Yes, I’ll be selling a product, but to interest people in that product, I have to sell them on me and my work more generally.

Because of that obstacle, this has morphed a bit in my mind into building creative habits, connecting with people on social media to sell myself and my blog. That will take time. It aligns with my longer-term goals of being a freelance writer or making money doing creative work.

For the video and blog content directly tied to my project, I talked about how I completed my poetry manuscript in two weeks. I made a video on the same topic, which is embedded in that blog post.

Next week, which starts Thursday, I plan to post some of the poems in Inside a Writer’s Head to this blog, so stay tuned! I want my video to be me reading those poems.

I’m thinking about posting recordings of me reading my work, from Inside a Writer’s Head, other poems, and short stories to SoundCloud, but I’m not sure if it would be worth the time. I also found out that there is a 3 hour upload limit for free accounts, which may be a problem if I do pursue this.

Choosing a Self-Publishing Service

This post is not sponsored by the Alliance of Independent Authors, BookBaby, Medium, or Marcin Wichary. All information is based on my research for this post and while I was at this step of the self-publishing process for Inside a Writer’s Head.

I have a few recent posts about preparing a poetry collection for self-publishing. This post is more general and can be used for finding the right self-publishing service for any project.

There are a huge number of self-publishing services available nowadays. I couldn’t possibly investigate and review all of them. What I can do is discuss some qualities to look for when choosing a self-publishing service. When you find a service you like, you may want to review this page by the Alliance of Independent Authors rating self-publishing services to see what they have to say about that service.

Your Goals

Before you can find the right self-publishing service, figure out what your goals are. Do you want to give your writing to family and friends? Do you want to sell it? Do you want it to be something you giveaway to your audience, possibly as a free ebook download or a Patreon reward or in some other way? Do you want an ebook, physical book, or both? Are you going to design the cover or have someone who will? If a physical book, do you want a hardcover (dust jacket?) or softcover book?

Ask questions and really understand what you hope to accomplish.

I wanted to sell my writing to the most people possible, but also have the option of giving it away.

Cost vs Reward

Think about what the service costs, what you can afford, and what is being promised for a certain price.

Keep in mind what your goals are. If a service is really cheap but won’t check all your boxes for what you hope to accomplish, it may not be a good fit. On the flip side, if it’s way outside your price range but has everything you could ever want, it’s also not a good fit. As a side note, if the promised quality doesn’t match up with the price point, do some more research.

When I chose BookBaby I knew it was higher than I had anticipated. I thought about what they were promising for that price and did research on them and other services before deciding. For what I paid I’m getting 25 copies of my poetry collection, an ebook available on all platforms from Amazon to Apple’s iBooks, print on demand, and distribution of my book to catalogs for major retailers, and Amazon. I also got a free book review, which I shared on my Published Work page.

Ease of Use

You will also want a service that is uncomplicated and clear about the steps. Some services may have old or clunky software or process for uploading your writing and cover. There may be other advantages to a service that do make it a good choice even if the uploading process is harder or more time consuming.

The Finished Product

Find other authors who used the service(s) you’re looking at. What do they have to say about the service and their finished ebook or physical book? Is their review positive or negative? Why?

If they have a bad experience with the self-publishing process with a given service, see if that is common. If their negative review is with the end result, evaluate what they hoped to accomplish and if what they received aligns with your goals. Do the same for a good experience and a positive review of the end result.

While researching options, I found an article on Medium comparing the quality of four self-publishing services for printing 15 copies of a hard cover book. Marcin Wichary shows images of the books he received, discusses his goals and what he liked and disliked about all parts of each service. If you want physical books, definitely check out his article, even if you’re doing soft cover books. He shows the pages, the type quality, and the interfaces used.

 

These are the three main things to consider when choosing a self-publishing service, your goals, the cost vs reward, and the finished product. They all intersect, and the services that excell in all three areas are the services to choose from for your project.

Be sure to check out my Patreon. By becoming a patron you can get early access to blog posts, a free e-copy of Inside a Writer’s Head, or even a signed copy of the physical book!